Substack, Simplified: 4-Week Live Cohort

If you're on Substack, make sure your readers can see what you publish.

The only step-by-step cohort for figuring out your Substack settings.

Registration is currently closed:
Join the waitlist to get notified when registration for the next cohort becomes available.

Substack Seems Simple—Until You Try to Set It Up

Why this cohort is for you:

✅ You’re a B2B thought leader, consultant, or entrepreneur who wants to start a Substack newsletter.

✅ You're a coach who's focused on sharing your services without getting lost in the social noise.

✅ You're an author looking to build an audience with your publisher before your next release.

✅ You want to skip the frustrating tech setup and get your newsletter running smoothly.

✅ You want to activate additional features like custom domains, sections, or podcasts.

Your newsfeeds are shifting to newsletters

1. Social media is oversaturated with posts that go unseen.

2. People choose whether to scroll or read.

3. They look for people, not brands.

4. Personal storytelling works.

5. Newsletters can help.

Why Your Substack Setup Will Succeed

You're saving hours of trial & error

In as little as 2 hours per week, you're set up with:

✅ Step-by-step guided implementation—no more guessing.

✅ Exclusive live cohort experience and ongoing support.

✅ Full access to all material & weekly recordings.

By the End of 4 Weeks...

You’ll have a fully optimized, up-and-running Substack newsletter.

This is a guided implementation, over 4 weeks, with weekly live sessions to cover key material and to answer questions.

What you'll invest in yourself:

  • 2 hours per week.
    • 1 hour live session per week.
    • 1 hour of solo set up per week.

 


Week 1:
Substack Profile, and Publication Setup
  • Create your account, configure profile settings, and understand key features
Week 2:
Setting Up & Sending Your First Email Post
  • Understanding Profiles, Publications, and Publishing settings so you can send posts confidently.
Week 3:
Building Your Newsletter Format & Workflow
  • Getting comfortable with post formatting, SEO & social previews, email delivery, and scheduling.
Week 4:
Mastering Your Website Layout
  • Organizing your publication’s homepage, branding, and user experience.

 

I Help B2B Thought Leaders Simplify Their Tech

I’m Derek MacDonald, and I help business leaders untangle their work to make room for living their lives.

It's easy to overcomplicate your Substack setup, even for the tech-savvy.

I remove the friction, to help you get up and running fast.

Derek MacDonald
Rachael Sink Client Testimonial
Caleb Walker Client Testimonial
Siobhan Forbes Client Testimonial
 

 

Substack, Simplified: 4-Week Live Cohort

$498

Includes:

✅ 4 week full implementation, technical setup, and optimization for Substack.

✅ Live Q&A support, implementation sessions, and community access.

✅ Bonus learning modules (for Early-Access Sign Ups)

Your Cohort Overview

  • Week 1: Substack Profile, and Publication Setup.
  • Week 2: Setting Up & Sending Your First Email Post.
  • Week 3: Building Your Newsletter Format & Workflow.
  • Week 4: Mastering Your Website Layout.

Still Have Questions?

Here’s What You Need to Know

FAQ

Is this cohort live or self-paced?

The cohort is self-paced, with weekly live Q&A sessions.

Does Substack cost money?

No! Creating and maintaining a Substack account is free.

AND you can offer paid subscriptions to EARN money with a Substack newsletter.

Is this cohort for beginners, do I need experience?

This cohort is for anyone who wants to set up, organize, or streamline their Substack settings—no technical expertise required.